The first thing that makes a buyer reach for your book is the COVER! Is it professional? Does it convey a visual story?
The second thing that keeps the book in their hand is the BACK COVER and what it says about your story!
The third thing that keeps them from putting it back on the rack (or swiping their tablet for more choices) is that all important, FIRST SENTENCE!
For example:
‘Swamp sludge dripped off the massive head while the cold, murderous, purple eye watched them.’
‘As I stepped into the street I didn’t notice the bus bearing down on me.’
‘I sat in the prison waiting room about to interview a convicted killer.’
‘Slow down, Al,” Vi screamed and laughed from the back seat of the car that was plummeting down the mountain side. “You’re gonna kill us.’
‘My first audition since I had arrived in Hollywood and what if I fail?’
‘The teacher grabbed my math work book and marched to the front of the room. He began to read my poetry aloud.’
‘As the saloon doors creaked back and forth, the trail weary cowboys backed away when they saw him saunter in.’
“Mother must be spinning in her grave. Not in her wildest dreams, or mine for that matter, would she imagine her daughter in a prison.” Kitty muttered, as her chauffeur drove up the long driveway to the main entrance of the State Prison.
Since the buyer hasn’t put your book down yet, you have to ‘hook’ them with your first sentence. Make them ask, ‘what happens next’?
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“No one is free, even the birds are chained to the sky.” ~~Bob Dylan
“I never could have done what I have done without the habits of punctuality, order, and diligence, without the determination to concentrate myself on one subject at a time.” ~~ Charles Dickens
“None but ourselves can free our minds.” ~~Bob Marley
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MY BLOG features INTERVIEWS with best-selling AUTHORS! Did you miss the past few months? September: Dylan Callens. October’s author was Donna Kauffman. In November we say hello to Rita Avaud a Najm. In December we will be saying hello to English mystery writer, J.G. Dow.
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